Skip to main content

Google Offers- Groupon Shoulda Sold?

Maybe it's just me, but this hoopla over Google creating an "Offers" or whatever they calling it alternative to Groupon isn't THAT big of a deal! See more here.

If you have used Google Places, which allows you to pimp out your online Google listing that will appear in maps etc, then you should have seen this some time in the past:

Mind you, if you click through and check out the Scribd listing sheet or the Mashable story above, you'll see that Google has the same idea but probably done slightly better.

Most folks are selling the Google team short saying they are getting into the game too late. This is Google people, who is better at online advertisings? Which is functionally, beyond the sales game of getting the deals, the only thing that makes Groupon stand out.

I spoke before about how easy it would be for ANYONE to get into the local game. Google has a huge advantage. Low cost for the advertising, which is all anyone would need. Plus if they can offer better deals or a better cost to the deal makers, why wouldn't you use them?

This "deal of the day" market is going to be saturated FAST- Groupon might have the lead, but it won't take long for Google and lot of the regional folks to catch up and start eating Groupon's lunch.

Popular posts from this blog

Slow Death or Rebirth for Myspace?

  Are we really watching the slow inevitable death of Myspace? With the integration with Facebook complete and  the push towards what appears to be a mobile only function , isn't it time to call this one? One report says that Myspace is making $200 million less this year. They are functionally giving up on Myspace Music , which was always their bread and butter. Without the music tie in, why would people BOTHER with Myspace? I'm talking about it because my wife's band has used every medium known to mankind to promote themselves online and Myspace has been nothing but dead weight from the very beginning. Only bands and their most ardent fans go there. The rest are on Facebook.  There is talk of selling Myspace, but who in their right mind would consider it? This will have some interesting implications for bands down the road. Many use Myspace as their de facto website, just pushing their domain name onto the customizable site. Now apparently, Reverbnation , a North Carolin

Check out my appearance on the The Toddcast Podcast

Click and watch the podcast recording of my appearance on the Toddcast Podcast  Such a fun time! 

New Life

  It's weird, sad and slightly freeing. I've been headed towards a completely different life for a lot longer than I even knew. It took me a while to catch up to realize it was happening.  Thankfully, I was cognizant enough to see it finally and mostly ready for it. It's amazing when you have the rug completely pulled out from underneath you. The adjustments are jarring.  I made mistakes, but like most I learned from them, adapted, and tried my best to do better. The reason you see that truck next to a storage place? That's the sum of my life right now.  Never take for granted that you will work hard for something or someone, and it will end up meaning very little. You are guaranteed nothing, owed nothing, promised nothing. Anything and everything can be taken away in a heartbeat.  I wrote this to my kids a while back: I tried to be the best father I could be based on what I knew when I knew it and how I could. One of the lessons for your life needs to be: you need to b