Skip to main content

Posts

Showing posts with the label channel

The Ultimate in Grasping Your Niche

Image via Wikipedia You have to give it to  Hasbro , they know how to market their goodies. I grew up on  GI Joe  and Transformers as 30 minute commercials for toy products.  Last year,  they cut a deal to basically buy a cable network . Nothing wrong with that. The fact that it WAS  Discovery Kids  has plenty of folks up in arms. But the channel had become a money loser, thus was born- the Hasbro TOY network. I have NO issue with this. First, because I can share stuff I remember watching with my kids. Second, with thousands of other channels with educational programming, if you have a problem- go to the next channel. Finally, the next channels are Nickelodeon and Disney, which are now nothing more than glorified ads for Disney and Nick products, yes? This is the  ultimate   niche ! Hasbro is turning a ton of their properties including board games into televised shows.  See a cool list here.   A good chunk of the Discovery prog...