Skip to main content

Groupon / Redbox Deal BAD IDEA?

Ok, so the Groupon/Redbox came and went.

I got the text as a loyal Redbox customer: 
Friday, Saturday and Sunday ONLY! Go to to get 3 one-night Redbox DVD rentals for only $1. Txt STOP 2 quit.
And what did I get? A notice like others, but then quickly a deleted page.
The reaction was as immediate as mine online:
You can see that updated here.
I'm going to be VERY curious to see how this plays out for these two giants.
A great idea for BOTH of them, might have HURT both of them.
Not sure what Groupon limited the deal to, but loyal customers of both might feel VERY slighted. I did not get my Redbox text until at least two hours AFTER the deal went live. 
Which tells me that Redbox was trying to reach more customers, but why share with THEIR customers.
For Groupon, this could be a nice win. Redbox fans who love the cheap movies will now know THEIR brand but who got the Groupon emails?
Groupon sends weird deals to different places.
Should be fun to watch play out.

Popular posts from this blog

Slow Death or Rebirth for Myspace?

  Are we really watching the slow inevitable death of Myspace? With the integration with Facebook complete and  the push towards what appears to be a mobile only function , isn't it time to call this one? One report says that Myspace is making $200 million less this year. They are functionally giving up on Myspace Music , which was always their bread and butter. Without the music tie in, why would people BOTHER with Myspace? I'm talking about it because my wife's band has used every medium known to mankind to promote themselves online and Myspace has been nothing but dead weight from the very beginning. Only bands and their most ardent fans go there. The rest are on Facebook.  There is talk of selling Myspace, but who in their right mind would consider it? This will have some interesting implications for bands down the road. Many use Myspace as their de facto website, just pushing their domain name onto the customizable site. Now apparently, Reverbnation , a North Carolin

Being a Parent

While back, I wrote a post on Father's day about being a father and how being a parent is a job. I wistfully look back as I look forward to another school year quickly approaching and the evidence of my "work" is becoming less and less my handiwork. Our youngest has just moved on to middle school. Josh has moved into high school and the oldest has graduated from high school and about "start" her life. We've had a tacit arrangement with the kids. We do NOT want boomerang kids coming back to haunt us. So they have always been told, they are staying with us until they are REALLY ready to go out and that includes the joke that college has become. Sadly, despite the fact that I have spent a good chunk of my career working in higher education, I know that it is a folly to think that sending a child off to college is preparing them for much other than to have a lifetime of loans. Thankfully, Amanda has gotten the message. She has a plan to go to local c

Check out my appearance on the The Toddcast Podcast

Click and watch the podcast recording of my appearance on the Toddcast Podcast  Such a fun time!